Facing fine for empty seats

The low cost airline flybe, advertised for actors to fly on their Norwich to Dublin service.

Norwich airport apparently set them a target of having 15,000 passengers on that route by today - if the company didn't meet that target the airport were going to fine them £278,000

The airline were a couple of hundred people under that target though so they tried to boost numbers by advertising for extra bums on seats in an actors newspaper.